Search Engine Optimisation
SEO that helps the right people find your website.
Why invest in SEO?
A good website still needs a way to be found. SEO helps your pages show up for the searches your best customers are already making.
We focus on practical search work: keyword research, page structure, local SEO, technical fixes and content that gives Google a clearer reason to trust the site.
Search engine optimisation
Put the right pages in front of the right users
A good website still needs a way to be found. SEO helps your pages show up for the searches your ideal customers are making.
Clear keyword strategy
We find the searches that match your services, locations and buyer intent, then shape the strategy around them.
Targeted SEO pages
Service pages, location pages and supporting content are written and structured so each page has a clear purpose.
Stronger local presence
Local SEO work helps nearby customers find the business through Google, maps, service pages and useful local signals.
SEO services
Everything you need to rank
SEO is not one magic setting. Keyword targeting, page adjustments, strengthening local signals, technical fixes and content that answers what people are actually searching for are all critical for a successful campaign.
01
Keyword research
We identify the searches your potential customers use, then separate useful buyer intent from broad terms that waste effort.
02
On-page SEO
Headings, metadata, internal links, page copy and image details are adjusted so each page has a clearer search target.
03
Technical SEO
Site speed, crawl issues, indexation, redirects, sitemaps and usability problems are checked before they hold the site back.
04
Local SEO
Location and Service pages, Google Business Profile, and local proof help your business compete in your ideal location.
05
Authority and links
Where suitable, we look at directory listings, partner links and useful proof points that can strengthen trust over time.
06
Tracking and review
Search Console, analytics and ranking checks help show what is working, what needs more content and what should wait.
Process and scope
Our tried and true SEO process delivers results
We start with an initial consultation to discuss your goals and refine a strategy that is optimised for you. Every site is different, so you need a personalised plan that will get your brand in the spotlight.
01
Research and planning
We review your current site, search visibility, target services, locations and the pages that already have useful potential and plan accordingly.
02
Page creation and scheduling
New pages are published and existing content is optimised to support the strategy while seamlessly integrating with your existing site. Content is based around buyer intent, local opportunity, and optimising your infrastructure to get your website generating enquiries.
03
Fix and improve
We fix and optimise page structures, copy, metadata, internal links, technical issues and local signals in focused batches.
04
Measure and keep going
Search Console, analytics and ranking checks guide the next round of pages, fixes or content, so we can always offer data-backed initiatives to improve your campaign.
The proof is in the projects
Google likes visible websites
SEO is unique for all businesses and we provide tailored strategies that are specific for you. These projects showcase what can be achieved with the right methods.
MoveWell Physiotherapy
A physio website with many service paths offering strong opportunities for SEO growth.
Markin Media
A creative service where positioning, portfolio proof and calls to action need to work together.
Linked Recruitment
A recruitment website with structured paths for employers or candidates with content built around trust.
Finzen
Mortgage broking means credibility, services and first impressions establish trust and buying decisions.
Search engine optimisation FAQs
Questions worth asking before you invest in SEO
SEO can sound more mysterious than it needs to. These are the questions that usually help turn it back into a practical plan.
We can help with keyword research, on-page SEO, technical SEO, local SEO, content planning, internal links, metadata, Search Console checks and practical site improvements.
If your website looks good but is not getting enquiries, we can do a complimentary review of your site, find the opportunities and create a strategy tailored to you.