Life Coach  ◆   Website Design

Emily Chadbourne

Emily Chadbourne is a Women's Life Coach with a no BS mentality. Em helps women take their lives back through changing their neurology, habits, & feelings.

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Project Summary

Emily's website was unique in that it required an intricate automation sequence to attract new leads through to her coaching programs and her SMS mailing list. Emily runs a global Unashamedly Human program that teaches women to manage your mind and make your dreams a reality. She has spoken in front of large audiences and frequently appears on Podcasts, Radio, and TV Shows. Emily needs a visually bold and beautiful website to reflect the high calibre of amazing work she does.

Key Features

  • eCommerce to capture recurring payments
  • SMS Mailing List subscription
  • Automated lead capture of user details and segmentation
  • Advanced integration through Zapier to send user details through Active Campaign, Burst SMS, and Woocommerce Subscriptions
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Aim

One of Emily's main goals was to create a source of re-occurring income that was low cost for the user and profitable on her end. This came in the form of Emily's revoluitionary Wake up with Em daily SMS mantras. For a low monthly fee every morning the subscriber would get a daily affirmation to repeat to themselves from Emily.

The challenge in this was that we needed to have users subscribe to the program; to get added to a mailing list for upsell opportunities; and to get added to the SMS mailing list. This list also needed to be separated into 2 different COUNTRIES! Australia and the UK.

Outcome

Through much trial and error we managed to facilitate a clean and straightforward sign-up process, working with the 3rd party platform Zapier to achieve the desired results. Through different inputted information the user was sorted into their correct country where they had Woocommerce products set up for both in an eCommerce driven platform.

From here their details are captured and sent off to Active Campaign for further promotion and upsell opportunities. Finally, they are added to their relevant country mailing list where Emily can easily send through their daily affirmations and have their details handy for building her community.

Emily Chadbourne is a womens life coach

Client Feedback

"I appreciate the extra leg work that you've all put in to try and make the site a smooth customer experience."

Emily Chadbourne
Women's Confidence Coach

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